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The Indian Watch is an India-focused market research and business intelligence advisory that offers Market & Financial Feasibility Study services to domestic and international companies that are seeking to enter/ expand (or both) in India. Our Feasibility Studies services are tailored to the specific needs and requirements of clients and are prepared by an experienced team of feasibility study consultants. Our Market Research Services Existing businesses, greenfield ventures, start-ups, and investors, etc. can avail our feasibility services to make informed business decisions about new projects/ products/ business verticals, etc.
A feasibility study service or feasibility analysis is conducted by business owners/ investors/ other key stakeholders to test the viability of a business idea/product or service idea/ project, etc. It is generally conducted before a formal business plan formation. A thoroughly conducted feasibility study will render accurate inputs on whether to go ahead with a new business/ product/ project. This can help in saving a lot of time and financial resources.
Feasibility study or feasibility analysis has numerous benefits. Firstly, it enables the business to make go/ no-go decisions on new projects/products/services, thereby saving a lot of time and money. Besides, there are numerous other key benefits. Feasibility analysis can help in analyzing numerous alternatives, finding suitable ones, and streamlining the future growth strategy. It also helps the team to make practical assumptions, and focus better on business goals. Likewise, a feasibility study is also helpful in making investor presentations. Overall, business feasibility is a useful exercise, which should be undertaken before a new business assignment.
The India Watch is an India-centric market research and consulting advisory. We work with various investors/ business owners/ start-up enthusiasts/ c-suite executives to prepare a detailed feasibility study.
Prepared with the help of numerous expert analysts and consultants, our feasibility analysis can help business owners understand the viability of their business idea and hence make suitable decisions. Besides, the study will offer a lot of valuable information on charting out the growth strategy, identifying the potential challenges, and formulating a risk mitigation plan.
The feasibility study alongside a corporate deck and business plan can also be produced to potential investors. A well-documented feasibility report raises the chance of fundraising. Many PE players, HNIs, start-up accelerators, and other institutional investors in India prefer to read the feasibility analysis before taking an investment call.
In the preliminary analysis step, the business owner prepares an outline to verify whether the business idea is worth implementing or not. The step evaluates 1) the importance of the business idea (personal passion or driven by market trends), 2) existing solutions in the market (similar and alternative products in the market.) 3) has the company tried the idea before (Likewise has competition tried it before.) 4) How to make the product or deliver the service differently 5) Evaluation of risks.
In the next step the business owners need to conduct a market study with the help of surveys/ polls, telephonic interviews, focus groups, etc. (one can either conduct one of the exercises or a mix of a few, depending on the scope of the study). The market study will help the business to know more about consumer behavior, consumer profiles, market segments, competition, pricing, size of the market, etc.
In this step, the business owner needs to evaluate whether the intended project/ product will be able to solve the business problem and how sustainable will be the operation in the future. The business owner also needs to review all the laws and regulations related to the product/ service.
A business owner needs to evaluate whether the proposed business/ project/ investment justifies the cost. In this step, the business owner should calculate the total capital investment in the project, operational expenses, and projected ROI.
Prepare a financial model based on the cost of investment, projected profits, and cash flow estimation.
Finally prepare a detailed presentation/ report encapsulating all the essential findings, insights, data derived from the feasibility analysis.
India Focused: We are completely focused on India, one of the fastest-growing emerging economies in the world.
Custom Solutions: Our research solutions are attuned to clients’ individual needs, budgets, and strategic objectives.
Multi-Sector Expertise: Out multi-sector knowledge does not limit us to the industry in focus but enables us to understand the entire ecosystem
Actionable Insights: Our research and data services render actionable insights to help businesses make informed decisions.